Please note, this certification program has moved to agreenerworld.org, and is now an independent organization.
Food labels are packed with information, but some words can be confusing, if not downright misleading. A dozen eggs in a carton boasting the statement "farm fresh," for example, have probably not come from anything that looks remotely like a farm. A dairy cow is far from "happy" at an industrial facility where she never grazes on pasture. And "natural" is not synonymous with "humane—in fact, the former term refers only to meat processing, not the animals" lives.