McDonald’s announced that for its US and Canadian restaurants, over the next 10 years it will transition to eggs acquired solely from producers using cage-free operations. This move applies to approximately 16,000 eateries and more than 2 billion eggs sold each year, and comes at a time when the fast food chain is expanding its menu by offering breakfast items all day. McDonald’s switch to cage-free likely will hasten the transition to cage-free production throughout the industry. In fact, soon after McDonald’s announcement, Rembrandt Foods, the third largest egg producer in the nation, announced that it plans to make cage-free production its standard. AWI cautiously celebrates these announcements and awaits verification from producers that the change-over is indeed taking place.